If you no longer listen to the radio–because, say, the last time you were stuck in a moving van on a long trip to New Jersey without a CD player and forced to tune into America’s airwaves you heard approximately four songs over the entire two days (“Beautiful Girls,” that goddamn Fray song, a randomly chosen Fleetwood Mac tune, and Fergie) until you just wanted to run the rented vehicle from the fine people at the Enterprise corporation into a passing semi (or make the ultimate sacrifice and switch to NPR)–then you are in the minority according to a new report that sez America’s post-collegiate age bracket is listening now more than ever:
Sixty-three percent of American adults listen to the radio every day, says a new survey from American Media Services. And the number among 25-34 adults is even stronger: 79 percent tune in to radio at least once a day.
Seventy-two percent of Americans say they’re listening to the radio as much or more now than they did five years ago, and they’re still tuning in in the car: 74 percent of Americans turn on the radio when they get in the car, including 72 percent of 18-24 adults and 80 percent of 25-34s.
Maybe it’s because we’re Internet music geek types without automobiles, but anecdotal evidence from my radio-hating peers makes this hard for me to believe on the face of it. (I’m probably discounting talk and college stations here, which the survey might not be. Probably satellite, too.) I tried to maintain my (forced) populist interest in the radio as an organic way of keeping a thumb on the charts for as long as I could–I still maintain a little affection for urban station drive time/late night DJ mixes–until the dwindling number of songs and their numbing repetition drove me to just buy an iPod. (That and my discman finally going to heaven.) I mean, does anyone reading this still listen to the radio? For more than 10 minutes at a time? Without wanting to exercise your right to assisted suicide?