People have watched one billion Universal Music Group videos on YouTube, according to a press release issued by the recorded-music behemoth and the video-sharing site. Just think how much higher that number would be if it counted all the “unofficial” versions of videos that are lurking within the site in an effort to get around UMG’s annoying, archaic, and more-adjectives-that-begin-with-”a” anti-embeddng policies. [Billboard.biz]
February 8th, 2008 // 7 Comments
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Arrogant?
Antiquated?
Assholish?
Affectionate?
Armless?
Abhorrent?
Not UMG’s policy, its youtube’s policy. Youtube pays UMG (and other partners) a revenue share for every single one of those plays. In theory, Youtube only makes money if you watch the video on THEIR site, not embedded somewhere else. So it wouldn’t make sense for them to allow embedding if they are paying for those plays elsewhere…