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not-all-that-subtle differences

Pitchfork.tv Vs. Videogum: It's On! (Not Really.)

Now that Pitchfork's video-heavy Pitchfork.tv and Stereogum's "Television With Even Less Pity Than Television Without Pity" spinoff Videogum have safely launched, we can all see the folly of all the pre-launch "OMG direct competitors?!?" chatter that threatened to sag the meta-music-blogosphere past its already-pretty-low point. Yes, "video-related sites that are brand extensions of popular music sites and launching in early April" could be a (somewhat wordily named) trendlet, but surely anyone trying to lump the two together as direct competitors is either really overly invested in pitching a trend story on this topic or not so into concepts like "nuance" or "completely different business models and also kind of different audiences." [Hypebot]

10:30 AM on Wed Apr 9 2008
By Maura Johnston
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9 comments

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