iStock_000004506657XSmall.jpgWho on earth thought that a show set in the halls of Universal’s London office and modeled on the 1987 Michael J. Fox vehicle The Secret Of My Success would be a good idea for dissemination in 2008? I have an answer: Bebo. And I have an addendum that makes said answer cross over from “ludicrous” to “amazing”: It’s only going to be online. A synopsis: “The series revolves around a junior employee in Universal’s facilities department who secretly launches his own start-up label in the post room and is “hungry for success” to make his way up the ladder and take over the job of his boss Greg. … The producers of the Bebo show, which follows in the footsteps of Kate Modern and Sofia’s Diary, will ‘draw on real life experiences’ and use cameos of real life Universal artists to bring ‘additional authenticity’ to the storyline.” Perhaps this is supposed to be entertaining in a “last days of a crumbling empire” way, although something tells me that they won’t be getting to the Very Special Leak-Related Storylines until, say, season five. [Guardian; HT Loudersoft]

 
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  1. loudersoft  |   Posted on Jun 9th, 2008

    The real “kick in the pants” part is that it’s supposed to act, in some ways, like a “Choose Your Own Adventure”, taking suggestions from audience members on how to shape the show and, even, making suggestions about which bands the main character should sign.

    Can you say “free A&R services provided by viewers”?

  2. the rich girls are weeping  |   Posted on Jun 9th, 2008

    Weird. This story in the FT spins it as “The Ultragrrl Story,” kind of — I was just about to forward to you before I saw this post.

    [www.ft.com]

  3. Chris Molanphy  |   Posted on Jun 9th, 2008

    I look forward to Night Ranger reuniting to perform the theme song.

    Why, Lord, why do I retain this shit?!!

  4. Al Shipley  |   Posted on Jun 9th, 2008

    The way this post presumes that I already know who or what “Bebo” is worries me.

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