<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
		>
<channel>
	<title>Comments on: What Happens To An Album&#8217;s Pre-Release Cycle In An Era Of Leaks, Low Sales, And Dead Magazines?</title>
	<atom:link href="http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/feed" rel="self" type="application/rss+xml" />
	<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines</link>
	<description>Music News, Reviews, and Gossip on Idolator.com</description>
	<lastBuildDate>Sat, 26 May 2012 22:32:23 +0000</lastBuildDate>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
	<item>
		<title>By: Lax_Dangerhouse</title>
		<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/comment-page-1#comment-920812</link>
		<dc:creator>Lax_Dangerhouse</dc:creator>
		<pubDate>Thu, 23 Apr 2009 20:02:17 +0000</pubDate>
		<guid isPermaLink="false">http://idolator.com/?p=5216231#comment-920812</guid>
		<description>This was really interesting- especially revealing as to how much variance there is in terms of whether a leak is welcome or unwelcome.</description>
		<content:encoded><![CDATA[<p>This was really interesting- especially revealing as to how much variance there is in terms of whether a leak is welcome or unwelcome.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Hometapes</title>
		<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/comment-page-1#comment-920691</link>
		<dc:creator>Hometapes</dc:creator>
		<pubDate>Thu, 23 Apr 2009 19:27:20 +0000</pubDate>
		<guid isPermaLink="false">http://idolator.com/?p=5216231#comment-920691</guid>
		<description>I should clarify our &quot;Stars&quot; approach. We don&#039;t really promote the fact that it was available digitally already. We just put it up there. The people who wanted to support the record, did. The writers didn&#039;t know it was already available online. The only people we promoted the digital release to were die-hard fans of the group on forums and myspace, and they&#039;d been waiting years for a new release. It leaked within the hour and was everywhere, but the record has sold consistently in both physical and digital forms since then. It still got lots of good online and print coverage. And most importantly, the group and fans were happy.</description>
		<content:encoded><![CDATA[<p>I should clarify our &#8220;Stars&#8221; approach. We don&#8217;t really promote the fact that it was available digitally already. We just put it up there. The people who wanted to support the record, did. The writers didn&#8217;t know it was already available online. The only people we promoted the digital release to were die-hard fans of the group on forums and myspace, and they&#8217;d been waiting years for a new release. It leaked within the hour and was everywhere, but the record has sold consistently in both physical and digital forms since then. It still got lots of good online and print coverage. And most importantly, the group and fans were happy.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: bg5000</title>
		<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/comment-page-1#comment-920591</link>
		<dc:creator>bg5000</dc:creator>
		<pubDate>Thu, 23 Apr 2009 19:13:02 +0000</pubDate>
		<guid isPermaLink="false">http://idolator.com/?p=5216231#comment-920591</guid>
		<description>There already might be something like this out there (i find it exhausting trying to keep up with efforts to combat leaks) but what if albums were sent out digitally in a Divx like format, where the files could only be played a certain amount of timesor for a certain period of time? Or maybe labels could set up a Muxtape-like site and send out time sensitive passwords. This way it&#039;s cheaper for labels, print gets the lead times it wants and you cut down on leaks. I know the guy from Magnet said that digital distribution doesn&#039;t get as much of a response as regular CDs, but that seems like it&#039;s because that&#039;s what people are used to.</description>
		<content:encoded><![CDATA[<p>There already might be something like this out there (i find it exhausting trying to keep up with efforts to combat leaks) but what if albums were sent out digitally in a Divx like format, where the files could only be played a certain amount of timesor for a certain period of time? Or maybe labels could set up a Muxtape-like site and send out time sensitive passwords. This way it&#8217;s cheaper for labels, print gets the lead times it wants and you cut down on leaks. I know the guy from Magnet said that digital distribution doesn&#8217;t get as much of a response as regular CDs, but that seems like it&#8217;s because that&#8217;s what people are used to.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Lucas Jensen</title>
		<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/comment-page-1#comment-920471</link>
		<dc:creator>Lucas Jensen</dc:creator>
		<pubDate>Thu, 23 Apr 2009 18:50:32 +0000</pubDate>
		<guid isPermaLink="false">http://idolator.com/?p=5216231#comment-920471</guid>
		<description>@&lt;a href=&quot;#comment-920401&quot; rel=&quot;nofollow&quot;&gt;iantenna&lt;/a&gt;: I think so, too.  It&#039;s amazing that big indie or major releases still get covered with less lead time, but indie stuff needs to be sent out four months in advance.  To be fair to Mark, Matthew, and Charles up-top, they were three of the more flexible editors I dealt with.  A lot of the people who do this are small magazines that have some mistaken notion that they will compete with online in terms of timeliness.</description>
		<content:encoded><![CDATA[<p>@<a href="#comment-920401" rel="nofollow">iantenna</a>: I think so, too.  It&#8217;s amazing that big indie or major releases still get covered with less lead time, but indie stuff needs to be sent out four months in advance.  To be fair to Mark, Matthew, and Charles up-top, they were three of the more flexible editors I dealt with.  A lot of the people who do this are small magazines that have some mistaken notion that they will compete with online in terms of timeliness.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: juiceandgin</title>
		<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/comment-page-1#comment-920411</link>
		<dc:creator>juiceandgin</dc:creator>
		<pubDate>Thu, 23 Apr 2009 18:12:33 +0000</pubDate>
		<guid isPermaLink="false">http://idolator.com/?p=5216231#comment-920411</guid>
		<description>@&lt;a href=&quot;#comment-920281&quot; rel=&quot;nofollow&quot;&gt;2ironic4u&lt;/a&gt;: 

That would make too much sense.</description>
		<content:encoded><![CDATA[<p>@<a href="#comment-920281" rel="nofollow">2ironic4u</a>: </p>
<p>That would make too much sense.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: iantenna</title>
		<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/comment-page-1#comment-920401</link>
		<dc:creator>iantenna</dc:creator>
		<pubDate>Thu, 23 Apr 2009 18:12:11 +0000</pubDate>
		<guid isPermaLink="false">http://idolator.com/?p=5216231#comment-920401</guid>
		<description>i always thought lead times were just a cop out way for magazines to tell us they weren&#039;t gonna review our records. wait, no, i still think that. 

also, almost every label i work with in a distribution capacity doesn&#039;t give a shit about street dates. in this day and age a sale is a sale and if you&#039;ve got product a month before street date, they just want that shit in the stores.</description>
		<content:encoded><![CDATA[<p>i always thought lead times were just a cop out way for magazines to tell us they weren&#8217;t gonna review our records. wait, no, i still think that. </p>
<p>also, almost every label i work with in a distribution capacity doesn&#8217;t give a shit about street dates. in this day and age a sale is a sale and if you&#8217;ve got product a month before street date, they just want that shit in the stores.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Narrowcast</title>
		<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/comment-page-1#comment-920371</link>
		<dc:creator>Narrowcast</dc:creator>
		<pubDate>Thu, 23 Apr 2009 17:46:31 +0000</pubDate>
		<guid isPermaLink="false">http://idolator.com/?p=5216231#comment-920371</guid>
		<description>I kind of feel like the whole lead time thing is reliant on an idea of &#039;anticipation&#039; that doesn&#039;t exist anymore, at least not in the music industry (although the movie industry still seems to be doing alright w/ trailers and other advance ad campaigns generation genuine early excitement). I still look forward to albums from artists I like, and mark down release dates (although only really soon ones, because if it&#039;s 3 months away I know it&#039;ll change, especially if it&#039;s on a major label). But ultimately I only really care about one thing: either I can hear it now, or I can&#039;t. If I can&#039;t, I&#039;m not going to listen to every leak and read every interview I can get my hands on and try to imagine what it &lt;i&gt;might&lt;/i&gt; sound like...I&#039;ll just wait, and in the meantime listen to what is already available. 

What writers and magazines and sites need to do is admit they have no advantage, time-wise, over the reader, and need to justify what they publish with the quality of their content, not whether it&#039;s a scoop. I know using &lt;i&gt;In Rainbows&lt;/i&gt; as an example is kind of taboo around here and it was kind of a unique situation, but if people like a record, they&#039;ll still be talking about it and listening to it a year after the release date, regardless of whether they had that release date on their calenders months beforehand. 

Great post, btw, I hope I can find time to read all of it later.</description>
		<content:encoded><![CDATA[<p>I kind of feel like the whole lead time thing is reliant on an idea of &#8216;anticipation&#8217; that doesn&#8217;t exist anymore, at least not in the music industry (although the movie industry still seems to be doing alright w/ trailers and other advance ad campaigns generation genuine early excitement). I still look forward to albums from artists I like, and mark down release dates (although only really soon ones, because if it&#8217;s 3 months away I know it&#8217;ll change, especially if it&#8217;s on a major label). But ultimately I only really care about one thing: either I can hear it now, or I can&#8217;t. If I can&#8217;t, I&#8217;m not going to listen to every leak and read every interview I can get my hands on and try to imagine what it <i>might</i> sound like&#8230;I&#8217;ll just wait, and in the meantime listen to what is already available. </p>
<p>What writers and magazines and sites need to do is admit they have no advantage, time-wise, over the reader, and need to justify what they publish with the quality of their content, not whether it&#8217;s a scoop. I know using <i>In Rainbows</i> as an example is kind of taboo around here and it was kind of a unique situation, but if people like a record, they&#8217;ll still be talking about it and listening to it a year after the release date, regardless of whether they had that release date on their calenders months beforehand. </p>
<p>Great post, btw, I hope I can find time to read all of it later.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: 2ironic4u</title>
		<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/comment-page-1#comment-920281</link>
		<dc:creator>2ironic4u</dc:creator>
		<pubDate>Thu, 23 Apr 2009 16:45:32 +0000</pubDate>
		<guid isPermaLink="false">http://idolator.com/?p=5216231#comment-920281</guid>
		<description>Here&#039;s an idea for all these jackasses:

Rather than getting all bent out of shape about reviewing/featuring an album BEFORE its release date, why not feature it slightly after the album is released?  That way, if someone reads about it, reads the interview, is interested they can go BUY it rather than do some research, find out it&#039;s not out for another 3 weeks, and grab the torrent file.  

Enough with this 4 month wait after an albums finished.  If you have people interested and your product is ready to be sold, why not just sell it?</description>
		<content:encoded><![CDATA[<p>Here&#8217;s an idea for all these jackasses:</p>
<p>Rather than getting all bent out of shape about reviewing/featuring an album BEFORE its release date, why not feature it slightly after the album is released?  That way, if someone reads about it, reads the interview, is interested they can go BUY it rather than do some research, find out it&#8217;s not out for another 3 weeks, and grab the torrent file.  </p>
<p>Enough with this 4 month wait after an albums finished.  If you have people interested and your product is ready to be sold, why not just sell it?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: raycummings</title>
		<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/comment-page-1#comment-920231</link>
		<dc:creator>raycummings</dc:creator>
		<pubDate>Thu, 23 Apr 2009 16:26:51 +0000</pubDate>
		<guid isPermaLink="false">http://idolator.com/?p=5216231#comment-920231</guid>
		<description>wow. i had a lot of sympathy for PR people before, now i actually have even MORE.

*no snark*</description>
		<content:encoded><![CDATA[<p>wow. i had a lot of sympathy for PR people before, now i actually have even MORE.</p>
<p>*no snark*</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Lampbane</title>
		<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/comment-page-1#comment-920221</link>
		<dc:creator>Lampbane</dc:creator>
		<pubDate>Thu, 23 Apr 2009 16:25:50 +0000</pubDate>
		<guid isPermaLink="false">http://idolator.com/?p=5216231#comment-920221</guid>
		<description>@&lt;a href=&quot;#comment-920201&quot; rel=&quot;nofollow&quot;&gt;Lucas Jensen&lt;/a&gt;: 

Now you&#039;re just asking too much.</description>
		<content:encoded><![CDATA[<p>@<a href="#comment-920201" rel="nofollow">Lucas Jensen</a>: </p>
<p>Now you&#8217;re just asking too much.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Lucas Jensen</title>
		<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/comment-page-1#comment-920201</link>
		<dc:creator>Lucas Jensen</dc:creator>
		<pubDate>Thu, 23 Apr 2009 16:10:06 +0000</pubDate>
		<guid isPermaLink="false">http://idolator.com/?p=5216231#comment-920201</guid>
		<description>@&lt;a href=&quot;#comment-920171&quot; rel=&quot;nofollow&quot;&gt;Lampbane&lt;/a&gt;: Or how about ditching the lead time/release date fetishism altogether?</description>
		<content:encoded><![CDATA[<p>@<a href="#comment-920171" rel="nofollow">Lampbane</a>: Or how about ditching the lead time/release date fetishism altogether?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: thunderboltfan</title>
		<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/comment-page-1#comment-920181</link>
		<dc:creator>thunderboltfan</dc:creator>
		<pubDate>Thu, 23 Apr 2009 15:49:25 +0000</pubDate>
		<guid isPermaLink="false">http://idolator.com/?p=5216231#comment-920181</guid>
		<description>As I said in a comment on the recent Pet Shop Boys post/interview, PSB&#039;s new album &quot;Yes&quot; was released in the UK one month prior to it being available in the US. I was prohibited from purchasing the download of it because I didn&#039;t reside in the UK. So I got it from Limewire the day after it was released, in it&#039;s entirety, for free. 

This is pure stupidity on the music labels&#039; part because they don&#039;t seem to realize that, in the age of the internet, once a product is available anywhere it is available everywhere. Some bands have devoted fan bases that are eager to buy official product and support the artists they admire. In PSB&#039;s case, their multiple releases of additional mixes, some in limited numbers, with brilliantly designed cover art keeps me purchasing actual CDs and vinyl, one of the few artists I can say I still do that for. 

A few days ago PSB singer Neil Tennant on the PSB site said he was sick of hearing about people downloading their new album, saying the music industry was &quot;weak.&quot; I hope he was referring to the ridiculous staggered release dates of &quot;Yes&quot; and how it impacted sales. 

He seemed to scoff at the idea that people who got it from Limewire and other similar sites saying they intend to buy the CD too. He should know his true fans are serious about this, and the ones that did download it would probably never have bought it in the first place-- but there is a chance they would become fans and buy in the future.</description>
		<content:encoded><![CDATA[<p>As I said in a comment on the recent Pet Shop Boys post/interview, PSB&#8217;s new album &#8220;Yes&#8221; was released in the UK one month prior to it being available in the US. I was prohibited from purchasing the download of it because I didn&#8217;t reside in the UK. So I got it from Limewire the day after it was released, in it&#8217;s entirety, for free. </p>
<p>This is pure stupidity on the music labels&#8217; part because they don&#8217;t seem to realize that, in the age of the internet, once a product is available anywhere it is available everywhere. Some bands have devoted fan bases that are eager to buy official product and support the artists they admire. In PSB&#8217;s case, their multiple releases of additional mixes, some in limited numbers, with brilliantly designed cover art keeps me purchasing actual CDs and vinyl, one of the few artists I can say I still do that for. </p>
<p>A few days ago PSB singer Neil Tennant on the PSB site said he was sick of hearing about people downloading their new album, saying the music industry was &#8220;weak.&#8221; I hope he was referring to the ridiculous staggered release dates of &#8220;Yes&#8221; and how it impacted sales. </p>
<p>He seemed to scoff at the idea that people who got it from Limewire and other similar sites saying they intend to buy the CD too. He should know his true fans are serious about this, and the ones that did download it would probably never have bought it in the first place&#8211; but there is a chance they would become fans and buy in the future.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Lampbane</title>
		<link>http://idolator.com/5216231/what-happens-to-an-albums-pre-release-cycle-in-an-era-of-leaks-low-sales-and-dead-magazines/comment-page-1#comment-920171</link>
		<dc:creator>Lampbane</dc:creator>
		<pubDate>Thu, 23 Apr 2009 15:43:41 +0000</pubDate>
		<guid isPermaLink="false">http://idolator.com/?p=5216231#comment-920171</guid>
		<description>I remember seeing somewhere (probably this site) a CD player that was crazy-glued shut, these were sent out to journalists so they could review albums but not rip them to a computer. The CD players were supposed to be sent back when they were done.

A similar idea that would save on shipping would be to load the album onto a small, cheap MP3 player (like an iPod shuffle), then damage the USB connector and glue the headphones into the jack so it can&#039;t be removed.</description>
		<content:encoded><![CDATA[<p>I remember seeing somewhere (probably this site) a CD player that was crazy-glued shut, these were sent out to journalists so they could review albums but not rip them to a computer. The CD players were supposed to be sent back when they were done.</p>
<p>A similar idea that would save on shipping would be to load the album onto a small, cheap MP3 player (like an iPod shuffle), then damage the USB connector and glue the headphones into the jack so it can&#8217;t be removed.</p>
]]></content:encoded>
	</item>
</channel>
</rss>
