Simian Mobile Disco Expose Their Sticky Robot Hearts


Simian Mobile Disco’s “Audacity Of Huge” is an aggressively, ridiculously retro song–a PM Dawn reference is nearly back-to-back with a brand-drop of the MiniDisc, for Pete’s sake!–and its attendant video, directed by the London-based Kate Moross, is pretty straight-up in the way it wields bright colors, orphaned Radio Shack robots, trading cards featuring personalities who possess cadence-appropriate names, and American Apparel bikini bottoms in order to sear itself onto viewers’ eyeballs. (The song, I suspect, will be my “Ice Cream” of this year, thanks to its big dumb synth backing and blender-drink chill.) [YouTube; HT Jeff Rosenthal]

 
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  1. Drat, I was hoping you were talking about and linking to New Young Pony Club’s “Ice Cream.” I can always do with a heaping helping of NYPC.

  2. Oh, man, “Ice Cream” by Muscles was my jam.

  3. “Ice cream” is amazing and I also really, really love “chocolate raspberry lemon and lime.” I also really like “hey muscles I love you.” OK, maybe I just love every Muscles song I’ve ever heard.

    “audacity of huge” (great name btw) is pretty good, but I’m not sure I’d like it as much without the kickass video.

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