Chili’s Gets Its Baby Back Baby Back Baby Back Baby Back Baby Back


Perhaps realizing that 2009 is the year that jingles for fast-food outlets are killing it—witness “Gimme Dat Fish,” “It’s All About The Roosevelts,” and the Wendy’s jingle that made Jay-Z go all murderous on Autotune—Chili’s has decided to revive its bass-heavy ode to baby back ribs in order to goose its recession-slammed numbers. Hey, maybe the chain can reunite ‘NSync for a sequel ad to the 2002 spot I’ve placed after the jump!





OK, so Justin Timberlake would probably pass. Maybe the ad wizards can at least convince LFO to fill in?


Chili’s Revives “Baby Back” Jingle [WSJ]
‘Nsync Chili’s Babyback Ribs Commercial [YouTube]
[HT: Dan Rivkin]

 
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  1. This nostalgic cycle has kicked in far too soon.

  2. What, no “Barbecue sauce!” harmony vocal?

  3. How apt, as a new Chili’s recently opened up in my city. However, I watched this advert and remain unmoved to check out the restaurant.

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