Like a lot of folks, we’d all but written off Sugababes after their disastrous 2009 effort, Sweet 7 — not to mention the ousting of the trio’s last original member Keisha Buchanan, and the hiring of Jade Ewan to replace her. But lo and behold, the girls are back with new single “Freedom,” which, we’re proud to say, is a full-on jam. Break the speed of light with the ‘babes below.
We already heard a fair share of “Freedom,” a tie-in with a Nokia ad in their home country of the UK, via a minute-and-a-half lyric video Sugababes released last month.
Now the full tune is online after premiering on the British airwaves yesterday.
It might be a tough pill for some to swallow, but it’s safe the say Sugababes are officially back, at least momentarily, thanks to this dark and slinky single.
We don’t know if it’s the whip-crack effect in the background, the squiggly synths or the current three members finally sounding like a cohesive act that draws us in. But whatever the case, we like what we hear.
What do you think of “Freedom”?