Well, a version of Beyonce‘s Timbaland-produced five-minute Pepsi jingle “Grown Woman” leaked last night, and it’s definitely good if you like tribal beats and the absence of a chorus (personally, I do), but not so great if you were expecting a big commercial single with a big commercial hook. Then again, it’s Beyonce, so she’s not really playing by anyone’s rules but her own. Maybe this is what commercial sounds like in 2013. Who knows.

Our own Carl Williott wrote that the song is “a frenetic, globetrotting dance track with a tribal rhythm, chants and a descending bass line,” which it certainly is — and critics seemed to steer clear of offering too much judgment, instead simply noting the production quirks. Perhaps they, too, fear the wrath of the BeyHive. Check their thoughts below. More »