When a company's earnings fall 25% in the first half of the year, sometimes executives start to panic and develop bad ideas that will never ever ever work. Today's example is Doug Morris and the Total Music Service, an alternative to the Apple music empire and Morris' mortal enemy, Steve Jobs. Something good about Total Music: purchase a player, and theoretically, the music would be included, with the Universal, Sony/BMG and Warner catalogs at your fingertips. The bad news: you might not be able to play anything else.
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