We just got a press release announcing This Is Next, a new series that's essentially an indie-rock version of the Now! comps. There are differences, of course. For one thing, that instead of collecting songs you were sick of five months ago, it's songs you were sick of a year ago. Convenient, no? Also, in literal terms artists like Sonic Youth and the Yeah Yeah Yeahs aren't "indie," but it's close enough for us. And as you can see, they powers-that-be who put this thing together have apparently decided that nothing screams "indie" like a cover that looks like a Junior Jack reject. After the click-through, the track list:
1. Bloc Party - The Prayer
2. Yeah Yeah Yeahs - Cheated Hearts
3. Sonic Youth - Do You Believe In Rapture?
4. The Shins - Phantom Limb
5. Spoon - The Underdog
6. Bright Eyes - Four Winds
7. Cat Power - Lived In Bars
8. Neko Case - Hold On, Hold On
9. Of Montreal - Heimdalsgate Like A Promethean Curse
10. Deerhoof - The Perfect Me
11. The Hold Steady - Chips Ahoy!
12. Cold War Kids - Hang Me Up To Dry
13. Ted Leo & The Pharmacists - Colleen
14. M. Ward - Chinese Translation
15. Clap Your Hands Say Yeah! - Satan Said Dance
According to the press release, two volumes are planned per year, each compiled by a different label. The question, though, is whether this thing has any kind of legs. Maura noted four months ago that the aim is to attract big-box customers rather than indie-shop habitués, but I have to wonder whether making the thing look interchangeable from every other faceless comp on the market will really help.
This Is Next [Buy.com]
Earlier: Indie Labels Plan Their Big-Box Assault









Comments
It does have some actual "hits." Might be a good intro for moms and high school kids
I'm just relieved they didn't include "The Funeral." God I hate that song.
who both listens to this music and is involved in putting this thing out? and what do they say when asked what they do for a living? lie? or just silently hang their heads?
Maybe the title should instead be, "THIS is for the sorority girl at the Beauty Bar."
A) How can you hate "The Funeral"?
B) Aside from the pervasive "Last Season" feel of the songs, the selection isn't so bad. It reads like a good day on WOXY about 4 or 5 months ago. If it works, you'll probably see a more "Now!" - like turnaround.... although "Now!" benefits from the fact that radio hits stay hits for so damn long that an 8 week turnaround will still appear somewhat fresh.
"Indie" is now as meaningless an adjective as "alternative" became back in the 90's.
@Halfwit: Agreed. The only real ringer in the bunch is Cold War Kids (not because they're major-backed but because their sound will become un-indie the minute they get a hit on the radio) - and I don't even find them objectionable.
I'm sure this will make indie-snobs gag further, but if they really wanted to go all the way and cover the last 6-12 months of indie fetish songs, they should've negotaited to include PB&J's "Young Folks." I mean, c'mon, was there a bigger twee-indie "hit" (using the term loosely) than that over the last year?
@Halfwit: A) How can you hate "The Funeral"?
In my case, at least, with a deep and burning loathing that involves images of boiling oil and rusty spikes. Why do you ask?
Is there any way I can download these songs and then burn the tracklist to a blank disc?
Hey, remember when K-Tel found out it was cheaper to license music from broke-ass independent labels after the majors realized what a cash cow those compilations were. They put out an alt-country record and one called "Give Me Indie Rock" - [www.amazon.com]
Jesus, look at that track listing, it's like my late-80s college radio show playlist: Huskers, Scrawl, Minutemen, Mekons, Black Flag, Pussy Galore. Squirrel Bait! Good times.
Also, K-Tel still exists, mining the infomercial compilation market apparently.
@Ned Raggett: (Slowly backing away) No reason... just curious is all (looking back over my shoulder before running).
I dunno. It's not even that I'm a big fan of Band of Horses (two songs do not an album make), but I just really dig those two songs ("Our Swords" being the other). They'll probably still pop up in my shuffle playlists years from now.
At least most of these bands, besides the first three, are actually on independent record labels. I remember seeing a gas station "Motown" cassette that had Aretha Franklin on it.
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