Idolator

Japanese singer Utada Hikaru has apparently sold 7 million "copies" of her single "Flavor of Life" in a whole mess of digital formats, making her the download top dog, even if the number has yet to be vetted by any sort of ranking industry body 'cause said body doesn't exist. (And surely no record company would indulge a little fudged-numbers stunt marketing.) While we should all congratulate Hikaru for her achievement, this is a Pyrrhic victory, as she has dethroned the (supposed) previous best-seller, O-Zone's "Dragostea Din Tei." Also, marinate in despair for a moment: SoundScan sez that the best-selling digital song in the U.S. is still Daniel Powter's "Bad Day" and the best-selling ringtone is still Akon's "Smack That."

Flavor Single Claims Digital Crown [Variety]

Numa Numa [MySpace]