Since January, Hallmark has been putting out audio-enabled greeting cards, which play snippets of songs like "Ring Of Fire" and "Kokomo" (the latter of which, we think, must be used for sympathy cards). The company's just announced plans for a new line of cards next year, and they're looking to lure some younger artists:
In August, the creative team set up a giveaway booth at the trendy MTV Video Music Awards... The members of Panic! At the Disco, who won an MTV award for "Video of the Year," loved the line. So did Fallout Boy, whose members wanted to send them to their family."I expected some people to be too cool for greeting cards," [a Hallmark employee] said. "Even Snoop Dogg, we handed him some cards and he goes, 'I love Hallmark cards,' you know?"
The inevitable Snoop-Hallmark collaboration can't be far behind—we look forward to the day when we receive a charmingly designed baby-announcement card sent by a certain "Deez Nuts"—and frankly, they could use his help: According to Hallmark.com, their current line-up includes trendier selections from artists such as Wang Chung, Hanson and Smash Mouth," meaning they haven't moved past the first first three volumes of Now That's What I Call Music!. Any suggestions?









Comments
there is a card that plays 'final countdown' which is perfect for that arrested developement fan in your life
Finally! We can see the next step in the evolution of the catchphrase "Everybody Wang Chung Tonight!
Hmm, I'm in a little late today so I'm reading backwards, but I think a Toby Keith/John Mellencamp card for 4th of July would have to be in the works.
I'm a little surprise P!ATD likes cards so much...I didn't know they made ones that said, "Thanks for the leg up, Pete - Now eat our dust"
Some other cards I would personally buy:
the "Halloween" Halloween card
The "School's Out" card for new grads
Oh, and the "November Rain" card, which would be 8 pages long and entirely blank inside
Comment on this post
Reply by EmailLogin with your username and password below. Or comment on this post via email.
Forgot your username or password? New User?